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The Digital Media Initiative (DMI) was a British broadcast engineering project launched by the BBC in 2008. It aimed to modernise the Corporation's production and archiving methods by using connected digital production and media asset management systems. After a protracted development process lasting five years with a spend of £98 million between 2010 and 2012, the project was finally abandoned in May 2013. ==Initial impetus and relaunch== The technology programme was initiated by the director of BBC Technology Ashley Highfield in 2008.〔 It aimed to streamline broadcast operations by moving to a fully digital, tapeless production workflow at a cost of £81.7 million. Forecast to deliver cost savings to the BBC of around £18 million, DMI was contracted out to the technology services provider Siemens with consulting by Deloitte. Among the production features to be provided by DMI were a media ingest system; a media asset management system, unifying audio, video and stills archival; an online storyboarding system; and metadata storage and sharing. A core part of the system was formed by using Cinegy, a production suite originally developed prior to the DMI project by the BBC and selected by Siemens in 2008.〔(【引用サイトリンク】url=http://www.cinegy.com/jml/index.php/en/news-mainmenu-141/news-archive-mainmenu-66/143-cinegy-a-siemens.html )〕 The DMI Programme Director was television producer and entrepreneur Raymond P. Le Gué. Costs of the project rose after a number of technical problems and delays, and in 2009 the BBC terminated its contract with Siemens. BBC losses were estimated to be £38.2m,〔(【引用サイトリンク】url=http://www.itproportal.com/2011/04/07/bbc-loses-38-million-failed-digital-media-initiative/ )〕 partially offset by a £27.5m settlement paid by Siemens, leaving a loss of £10.7m to the BBC. The BBC was criticised by the UK National Audit Office (NAO) in 2011 for its handling of the project. In evidence given to the NAO, the Director of the BBC's Future Media and Technology division, Erik Huggers, stated that Siemens had been selected to run the project without a tendering process because the BBC already had a 10-year support contract with the company. He also remarked that transfer of risk on the project to Siemens had resulted in a distant relationship with Siemens which made it hard to monitor project milestones and the completion of deliverables. After the termination of the Siemens contract, the DMI project was brought in-house by the BBC in 2009 and rebranded as ''Fabric''. In 2012, it was reported that BBC staff who worked on a number of projects including DMI had suffered from severe stress and had been treated at The Priory. 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Digital Media Initiative」の詳細全文を読む スポンサード リンク
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